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Generating repeat business and encouraging customer loyalty is always a challenge for restaurateurs, but there are ways that you can improve your restaurant’s layout and service to better engage customers and be more inviting to first-time visitors while also being welcoming to repeat guests. During a given customer’s visit, you will have approximately five opportunities to engage them and drive...

For chain restaurateurs, there are many considerations to take into account when opening a new franchise location.  For one, the dining marketplace is stagnant in comparison to past decades, and a chain’s growth is tied directly to an operator’s ability to gain a growing share of customer visits, an increasing repeat customer pool, and his ability to build greater chain...

While more consumers are skipping beverages to save the change in their pockets and many restaurants move toward bolstering their appetizer selections to generate revenue and increase their bottom line, a particular consumer trend is going unaddressed. Namely, many restaurants are overlooking or under-appreciating dessert as part of their restaurant menu. Many places opt to offer standard frozen fare, or...

The Millenials are soon going to be the majority of your dining public and they’re not going away. As a group with limited time, money, and growing health concerns, they are ever conscious of both convenience, nutrition (IE Calorie counts), and pricing in food service. In fact, so much so that smaller portions for smaller prices are at the forefront...