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September 17 2014 – Robert Fiumara

Simple Menu Items Attract More Diverse Crowds

As the waistlines of people across the world are expanding, and people are growing more and more concerned about the nutritional content of the food they eat, we have to ask ourselves what it is that drives customers. What it is that entices them to pick certain restaurants over another, and further, what motivates their menu choices? And what do...
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