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From iconic advertising campaigns to style guides and what not to wears.
Our blog offers an oversight into the world of mens fashion, from the downright bizarre to the upscale on trend.

  • April 18 2014 – Robert Fiumara

    On Attracting the Target Diner

    Before establishing a restaurant, restaurateurs make multiple decisions. In fact, they customarily draw up a business plan. Included within the pages of this business plan, restaurateurs outline what is known as their target market or a group or groups of individuals they wish to cater to.  As is the case with any business, customers play a vital role in its...

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  • April 08 2014 – Robert Fiumara

    The Importance of Consistency: For the Owner-Chef

    People who aren’t chefs sometimes can’t understand the importance of work wear within the food preparation and management industry. As chefs, we know apparel plays a vital role in our field. As is the case with multiple other industries, our work clothes define us. People often associate particular hats and uniforms with being a chef – our apparel distinguishes us,...

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  • April 01 2014 – Robert Fiumara

    Is Shifting Blame a Problem in the Hospitality Industry?

    One of the most interesting components of working in the hospitality business with failed restaurants is blame. Opening a restaurant is a huge emotional and financial risk – sometimes it’s a lot easier to spread the blame around after making dozens of personal sacrifices than it is to consider that what you’re doing might not be working for you.  ...

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  • March 20 2014 – Robert Fiumara

    A Look Into Your Custom Kitchen

    As technology progresses and the times change, people are becoming more and more interactive with one another.  Whether it’s uploading photos to facebook, sharing locations with friends via the internet, or sharing creative workspace with colleagues, people are more closely connected to one another than ever before.  While it may seem to some like just a trend, this increased connectivity...

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  • March 20 2014 – Robert Fiumara

    Restaurant Owners - Finding Your Atmosphere

    If you take a drive down any street in any town in America, or around the world, the one thing you are probably guaranteed to see is a multitude of dining establishments.  That’s right, restaurants are everywhere, and they come in all different shapes and sizes.    Whether it’s based on the type of food served, the intended atmosphere, or...

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  • March 03 2014 – Robert Fiumara

    Is Your Business Health Conscious?

    If you’re like most businesses – and even individuals - chances are you’ve been affected by the latest health trends of the last few years.  More and more people are continually turning to a variety of exercise and diet options to manage any number of health concerns.  This has important implications for your business too, as your decision to offer...

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